Social
Networking Sites
Social Networking sites are the future of Internet marketing. The good
news is that the opportunities for laser-targeted
advertising are becoming a reality. Want to target 18-24
year old college graduate women who are engaged? Well,
you can … in Facebook. The bad news is that, with this
added power, comes much added complexity.
The traditional way of paying for clicks and optimising links
etc. for search engine optimisation will not work in a world
where the users generate the content … and decide amongst
themselves what is popular and what is not. Internet marketers
will have to become much more savvy to take advantage of this
kind of opportunity.
More good news is that there is still time to
get an early adopter advantage in this space. It’s almost
impossible to dislodge that web site that’s 8 or 9 years
old from the number one spot in Google (I don’t care what
anyone says they can do for thousands of pounds!) search
engine listings, but … in this new arena … you could be
that 'old' site.
HERE'S Some VERY
INTERESTING facts about Social Networking
Sites:-
MySpace had more traffic in 2007 than
Google
Already,
FaceBook has reached Google traffic
levels
YouTube gets
twice as much traffic as Google
These sites
are DOUBLING every 6 months
FaceBook adds
1 million visitors each week
In A Typical
Month
30% of
worldwide Internet users visit MySpace
29% visit
FaceBook
35% visit
YouTube
AND! ... It’s Not Just Kids Discussing
Which Music They Like & Which Clothes To
Wear
Over 50% of
MySpace users are over 35
Facebook even
has 100k users over 64
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